Along with other names, 2020 was the year of “The Essential Businesses” and one that not only stood out but flourished was the cleaning industry. They were on the forefront along with the medical teams worldwide and are still working to keep spaces virus-free. However, just because the economy called for it does not mean that you should skip the due diligence before jumping into entrepreneurship. So here are a few tips for anyone looking to start out or remodel their commercial cleaning company.
Choose your niche
I am a firm believer that anyone can do everything they want, that does not mean that they should. Choosing your niche is important because it will allow you to understand your target market and structure a business model that optimizes profits. For example, if you service small offices with office carpet cleaning services, you might not be able to provide the highest quality to larger offices at the same time. In the great words of Robert Kiyosaki, the best thing to do is to FOCUS and perfect it.
Know When to Say No
Just because you get a job does not mean that you should take it. I know, it sounds counter-productive to the whole idea of “business” but just hears me out. The idea of business is not to make money, it is to make a profit, a big difference. Every job has a cost, and it is very important to understand your costs before agreeing to a job because, in the long run, it could end up costing more than it makes.
Invest in your employees
This might sound like an obvious one, but the truth is that there are many companies out there that still think that the only way employees are motivated is by money. Especially in the service business (go figure). The reason why Apple is the company it is today is that it invested heavily in its human capital. Employees want to feel valued, and you need your employees to perform at an optimal level. So, throw in a couple of employee appreciation days, when possible, it does not have to be expensive, promise.
One of the oldest and most effective ways of marketing is? You guessed it, word-of-mouth. Customer service goes beyond what your client experiences. One bad review could end up costing you 5 more clients in the long run. Think of each client you service as a walking business card, and while some services may have hick-ups it is important that every client is left feeling like they got their money’s worth.
Your Price is Your Price
it can be tempting to base your price solely on competitors and while they should play a part, it should not be the only basis for setting your price. Undercutting the competition can bring in more revenue but, will it bring in more profit? When setting your price do your research and consider your costs as well as your short-term and long-term goals.
In today’s day and age, starting a commercial cleaning company can be very profitable. We hope you have found some insight into how to start up a commercial cleaning company with these tips and wish you the best of luck!